And finally… financial fitness

American Express has collaborated with life insurance company Vitality to create a credit card which rewards UK customers for being physically active.

And finally... financial fitness

Members can earn up to 1% cashback on spending but can boost this to up to 3% depending on the amount of physical activity they do in any given month.

Vitality card members can track their activity on a compatible device, which then syncs with their Vitality app.



Users earn points for activities such as completing 7000 steps in a day, visiting the gym or going for a run. The more activity they record, the more cashback the customer can earn.

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