The initiative aims to help families build crypto savings while fostering financial literacy for a digital future.

Through the new sub-account system, parents can manage and fund savings accounts for their children via their own master accounts. While teenagers aged 13 and above are permitted to initiate transfers – subject to daily limits and local regulations – Binance stresses that trading is strictly prohibited. To further ensure safety, transfers to adults other than the parents are also restricted.

Despite recent market volatility, with Bitcoin seeing significant value fluctuations, Binance argues that controlled early exposure is essential. The firm stated that the product empowers parents to “nurture positive saving habits” and prepare children for an evolving economic landscape. Supporting this educational push, the company has also released a book titled ABC’s of Crypto.

Binance co-founder Yi He emphasised the importance of the initiative: “Binance Junior is a family finance initiative that helps parents build crypto wealth and savings for their children and encourages them to teach and practice healthy financial habits for the next generation into adulthood.”