A Revolut spokesperson told Euronews: “We chose Barcelona as the place to pilot our physical stores because it combines local density, global relevance, tourism and innovation”.

The spokesperson added that the location would be a “high-visibility, immersive space”, and bear little resemblance to “a traditional bank branch”.

The London-headquartered fintech, started in 2015 by Nikolay Storonsky and Vlad Yatsenko, has evolved from a simple app allowing users to spend money abroad at low exchange rates into the UK’s most valuable start-up.

The company recently reported a landmark 2025, with revenue climbing by 46% and a loan portfolio that surged by 120%, and secured a full UK banking licence in March. With a global customer base of approximately 70 million, the firm is aggressively pursuing further banking licences in major markets including the United States and France.

The Barcelona storefront is part of a broader expansion strategy that includes a £10 billion investment plan and the goal of reaching 100 million customers by mid-2027. Beyond the retail space, Revolut is significantly increasing its headcount in Spain, with plans to hire hundreds of new staff in both Barcelona and Madrid by 2028.

While investors eye a potential $200 billion stock market listing in the coming years, the company remains focused on solidifying its physical presence and diversifying its resilient, large-scale business model.

The Financial Times reported that Revolut is targeting a valuation of $150bn to $200bn (c. £110bn to 150bn) for its future IPO, and that it would not occur before 2028.