Label Sessions and Future Fashion Assembly launch global offering to accelerate fashion innovation

Edinburgh-based Label Sessions and Future Fashion Assembly have announced a global-first collaboration to support fashion, sports and lifestyle brands through a time of significant transformation.
Bringing together fashion industry expertise and a proven cross-sector innovation model, the partnership will help brands move faster, with board-ready strategies, venture acceleration, and executive learning. It is designed to support the creation of new sustainable strategies, new revenue models, and next-generation products.
The programme includes innovation sprints addressing areas such as digital transformation, ESG delivery, and consumer engagement; accelerators for new ventures to move concepts from strategy to market in 100 days; and leadership and learning programmes equipping executives to lead through change.
Label Sessions and Future Fashion Assembly’s collaboration comes as the fashion industry faces increasing pressure. McKinsey’s State of Fashion 2025 report said that this year was likely to be “a time of reckoning” for many brands, with economic uncertainty stifling growth, geopolitical developments affecting supply chains, and changes to consumer behaviour. In its executive survey, 39% of respondents anticipated conditions in the sector worsening in 2025.
Launched in 2022, Label Sessions is a global expert network and innovation accelerator, with over 500 leaders and a track record of delivering outcomes for businesses navigating complex change. Future Fashion Assembly, located in Bologna, complements this with deep, hands-on knowledge of fashion’s unique dynamics across design, sourcing, circularity, and commerce – as well as a trusted ecosystem of scalable, vetted innovation solutions tailored to the sector.

Nick Sherrard
Nick Sherrard, managing director at Label Sessions, said: “The fashion industry is facing one of its toughest periods of the last few decades.
“Global supply chains have been disrupted by material and labour issues, on top of the tariff situation. Meanwhile consumers’ expectations around sustainability and physical retail experiences continue to shift – not to mention the big changes in ecommerce.
“Our goal is to help fashion brands through those challenges by accelerating change and innovation. Through our partnership with Future Fashion Assembly, not only will they have access to the right experts, but also the technologies and materials that can help them navigate the future.”
Sofia Strazzanti, founder and CEO of Future Fashion Assembly, added: “Our purpose is to forge fashion’s future together, faster. That means moving beyond siloed solutions and buzzwords – and instead focusing on the real systems, people, and technologies that can deliver meaningful progress.
“This collaboration brings together two complementary strengths: Label Sessions’ ability to surface expert insight and build leadership capability, and our ability to connect brands with proven, scalable innovation that works across the full value chain – from raw material to retail.
“At a time when many brands are expected to do more with less, we’re creating a trusted infrastructure for innovation – one that’s accessible, strategic, and built around outcomes. Together, we’re helping fashion businesses not just keep pace with change but actively shape it.”